Joe Louison’s Resume
A snapshot of my professional journey.
Experience
A journey through my leadership experience—highlighting the skills, strategies, and moments that shaped teams, inspired growth, and turned vision into action.
At ConstructEdge, led all Sales initiatives, including a team of Strategic Account Executives and Sales Executives, driving performance through scalable sales strategies, pipeline management, and the “Expanding and Landing” approach to deepen market penetration and retention. I partnered cross-functionally with Product and Marketing to align offerings with customer needs and documented processes to enable consistent execution. Through targeted training, strategic account planning, and executive relationship building, I more than doubled Monthly Recurring Revenue—from $80K to $170K in 2024—while growing overall revenue by 73% to $2.6M. I also reduced deal velocity from 45 to 30 days and onboarded enterprise clients averaging $225K in first-year revenue.
At GoDaddy, led a high-performing team of Account Managers, Customer Support Guides, and a Team Manager—focused on enhancing the experience for high-value clients. I shifted the team from reactive support to proactive account management through hands-on coaching and process improvements. Partnering with Customer Experience and Marketing leaders, I helped launch a loyalty program and shared key outcomes directly with executive leadership. These efforts drove a 300% increase in engagement and doubled product retention in just 3 months. I improved the NPS score from 54 to 90, boosted revenue retention by $1.6M within 6 months, and maintained an average speed of answer under 60 seconds for over a year. I also expanded support channels beyond voice to include chat, SMS, and email—elevating both efficiency and customer satisfaction.
Led 120 Sales Representatives and 8 Supervisors across four departments, providing operational leadership, coaching, and performance strategies that drove rapid team growth and high-impact results. I collaborated with Business Intelligence and Workforce Management to analyze data, refine hiring decisions, and optimize sales performance. I transitioned the Billing Department team from a renewal-based to a new sales model, tripling new daily sales per rep—from $500 to $1,500—through strategic process changes, a revised bonus structure, and smarter routing. These changes generated $36M in annual revenue across 600,000 interactions. I spearheaded a hiring initiative that doubled the Inbound Sales team, onboarding 200 reps in just four months, and developed a leadership program that produced 40 new Supervisors over two years. Our “Trigger Coaching” model became a company-wide standard for accountability and performance tracking.
At GoDaddy, led a team of up to 450 Inbound Sales and Support Representatives and directly managed up to 15 Supervisors across multiple lines of business, driving operational excellence and employee engagement. By coaching supervisors and fostering a culture of ownership, I launched a monthly quota initiative that significantly improved performance, which was the foundation of incentive pay for the next decade. This effort more than doubled daily new revenue per rep—from $400 to $1,000—within nine months, creating a more accountable, inspired, and results-driven environment.
At GoDaddy, provided sales and operations leadership to a team of 14 Supervisors and 300 agents across multiple shifts and locations.